Audi Quattro Cup - South Africa


The Audi quattro Cup is the largest global tournament series for amateur golfers and is currently held in 38 countries around the world. In South Africa, Audi SA and their dealer network host a series of events for their existing and prospective customers.

The series culminates in a national final comprising qualifying golfers from the various regional events, followed by a World Final whereby two South African golfers will represent their country against teams from all over the world. The events are a representation of the Audi brand – innovative, sporty, progressive, premium.

Interlock's solution

Since 2005, Interlock (previously Corporate Golf Solutions) have been the official event management company for the Audi quattro Cup in South Africa – providing a comprehensive event management solution for between 8 – 18 events per year around the country.

From designing and managing the online RSVP system through to the final evening production at the national final, the Interlock team managed each and every event function with attention to detail and ensured that each touchpoint typified what the Audi brand stood for.

Following the success of the South African series, Interlock's tournament director has joined the World Final event team each year since 2014 to oversee the golf operational elements of the World Final.

Customer Endorsement for Audi

"As a progressive premium automotive brand, Audi insists on providing uniquely personal and well-crafted experiences for all our customers! Interlock proved not only to be a trusted and consistent partner but a team we genuinely had fun and built long lasting friendships with, as we worked together to deliver the globally acclaimed Audi quattro Cup golf series! I could write reams about this spectacular organization because they are just that good! Bradley Forge and his team of experts not only bring the right quality and network to serve your needs but are true partners, willing to collaborate on ideas for the ultimate good of a world class event and delightful experience for your guests! It is no wonder they were recognized by our German headquarter, and snapped up to serve together with the global management team of the series!"

Esther Francis – Audi China (formerly Audi Marketing at Audi South Africa)

Note: Audi South Africa have not continued with the event series in South Africa since the Covid-19 pandemic. Nevertheless, the event continues around the world and Brad Forge (Interlock director) continues to work on the World Final each year, taking place in 2023 in Oman.